Artificial Intelligence and Marketing: a Masterclass to Better Harness AI's Potential in Business
2 outletsDigital Magazine Burkina Faso and www.Cercle Info.Net
Artificial intelligence (AI): African marketing in the era of performance (opens at the publisher, in a new window)
At a masterclass on AI applied to marketing, experts and executives discussed customer targeting, return on investment and data protection. They stressed the need to keep human oversight.
Artificial Intelligence and Marketing: a Masterclass to Better Harness AI's Potential in Business (opens at the publisher, in a new window)
In Ouagadougou, marketing and communication professionals attended a Masterclass on applying artificial intelligence to marketing. The trainers covered tools, opportunities and data protection.
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